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Power to the People: California Passes a Sweeping Data Privacy Bill

Power to the People: California Passes a Sweeping Data Privacy Bill

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July 16, 2018
Marketing
If you sell products or services to California residents, you’ll need to comply with the California Consumer Privacy Act. We break down what to know and do.

Gorilla Marketing – How to Be the King of the Aviation Jungle

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May 24, 2018
Advertising, Branding, Marketing, Rants & Raves
It was a jungle in there, but we made a long-lasting impression among vendors and attendees at the 2018 PB Expo in Fort Lauderdale. PBExpo is not just another aviation tradeshow. It's a [...]
7 Benefits of Pay-Per-Click Advertising

7 Benefits of Pay-Per-Click Advertising

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April 19, 2018
Advertising, Marketing
Here’s some powerful benefits you can use to make a strong case for launching your company’s first PPC campaign or increasing your PPC advertising budget.

Help Your Fans Prioritize Your Posts in Their Facebook News Feed

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March 29, 2018
Marketing
In this video, we show you a quick and simple workaround so you can help your Facebook fans prioritize your company’s posts in their News Feed.
What is WCAG 2.0 and Why Should Your Business Comply?

What is WCAG 2.0 and Why Should Your Business Comply?

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March 23, 2018
Marketing
Avoid potential fines or litigation by following some of our simple DIY tips to comply with the latest Website Accessibility Guidelines (WCAG 2.0).
Driving Under the Influencer Can Power <br/>Housewares Sales

Driving Under the Influencer Can Power
Housewares Sales

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March 16, 2018
Advertising, Marketing, Strategy
If you want to launch a new product or drive more sales, an influencer marketing campaign may be the right recipe to reach and convert more buyers.

Why Creative Agencies Develop Breakout Strategies & Ideas

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March 9, 2018
Marketing
See why a fly in the jar is similar to challenges facing in-house marketers. We explore how agencies can deliver value with a fresh perspective.
Chain, Chain, Chain… (No) Chain of Fools. <br/>Blockchain Will Have the Marketing Economy Singin’ a New Tune

Chain, Chain, Chain… (No) Chain of Fools.
Blockchain Will Have the Marketing Economy Singin’ a New Tune

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March 1, 2018
Advertising, Marketing, Strategy
Blockchain doesn’t just apply to Bitcoin. The technology can be far-reaching and disruptive. Explore how blockchain may change digital marketing forever.
Why You Need to Know About Google Maps Local Search Ads

Why You Need to Know About Google Maps Local Search Ads

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February 21, 2018
Marketing, Strategy
If your business has a physical location and relies on foot traffic, advertising in Google Maps is a no-brainer. Here’s how to get your business at the top of Google Maps local searches.
Will CVS Social Responsibility Campaign Change Anything?

Will CVS Social Responsibility Campaign Change Anything?

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February 2, 2018
Advertising, Marketing
CVS will brand beauty advertisements to notify customers of unaltered images. Will this marketing strategy have a positive or negative impact on consumers?
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