As a growing drug treatment center, our client did not have the monthly marketing budget needed to reach and penetrate several U.S. markets in that were hardest hit by the opioid drug crises. Our challenge was to develop a campaign that would generate awareness for our client’s facilities and programs in the Midwest and Northeast.

Through social media and PR efforts, our infographic caught the attention of national and local media outlets, along with generating millions of impressions through social media likes, shares and comments. The interactive infographic also boosted our client’s search engine page rankings for targeted keyword searches. Ad Age also recognized the campaign for its Small Agency Awards.